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What makes a good ecommerce site? You have to have a good understanding about basic requirements of e commerce business to start from ideas to end products.

Basic Requirements of e commerce Business to Start

(Last Updated On: July 19, 2019)

What makes a good ecommerce site in the future? What makes a good ecommerce site? You have to have a good understanding about basic requirements of e commerce business to start from ideas to end products and beyond. An ecommerce platform may mean the difference between selling or selling online. Customers expect a fully featured web store that provides a standard shopping experience Рthey just want to know what they are buying, and from whom.

But if your Ecommerce platform helps to sell more, how do you know? What are the best ecommerce features that customers can take from the browsing to the final checkout? Know about the future growth of e-commerce marketplace trends by 2030 as well.

Here is a list of the requirements of Ecommerce Websites of the future, which will set your online sales channel for success. However, it is important to understand that they are not all essential for all levels of e-commerce. The requirements vary with different types of e-commerce activities.

Telecommunication Infrastructure Requirement

It mostly entails bandwidth and security. The need for bandwidth changes greatly from an e-commerce activity that makes generalization difficult. In contrast to low traffic, the bandwidth of the one-on-one and high-traffic B2C e-commerce industry has become very important for service-based B2B e-commerce. Firewall and encryption / algorithm process are two main components of e-commerce security requirements. It varies widely from another e-commerce activity. Reliable electronic payment guarantee to protect against the disclosure of unwanted disclosure of the client information. Security requirements are an important part of e-commerce.

Related: Largest ecommerce marketplace in the world- why and how

Security mark

Remove customer fear with evidence that their information is safe and secure. Statistica reported that 17% of customers abandoned online shopping carts due to concerns about payment protection. Strong assurance for tired buyers to post a security and certification symbol from respected third party security agencies.

Return / exchange information

Sometimes we do exactly what we buy an item. Returning Income A simple process helps to clear a final barrier towards a purchase – people know that they can return a product if it does not work for them, so there is no need to put pressure on the purchase. It is one of the basic requirements of e commerce business to start from ideas to end products and beyond.

Free return shipping also helps customer’s concerns easily. According to the Ecolantics article, 27% of consumers will buy an item at a price of more than 1000 dollars when returned free; Only 10%, otherwise. Enables buyers to generate and print return shipping labels from your store, as well as allow them to track the status of their returned item, helping them maintain their purchase from the beginning to the end of the customer.

Video

A product video is a very valuable communication tool that helps seal the deal. An Impact Branding and Design article says that 73% of the videos agree to buy goods or services. Through a video, customers can see exactly how and how they can be used. Videos can provide helpful tips, strategies and tips – providing insights into how best to use customers at their convenience.

Buyer Reviews

Want to hear from real people to see if the products fits their desires and expectations about their product experience. According to Kissmetrics, 55% of buyers say that online review affects their buying decision. Build trust with your customers by posting customer product reviews on your site. And if positive reviews are helpful, do not be afraid to post negative reviews – your transparency creates reliability on your brand’s integrity.

Hardware needs for e-commerce

Hardware requirements for high traffic sites may depend on the following factors: the number of transactions per second; Hits per second; Number of questions per second; Number of queries completed by RDBMS per second; The page number is served per second associated with the parameters mentioned above. Some other elements that may be considered when setting up high traffic e-commerce sites include clustering, such as backup servers that handle operations automatically when initially fail.

Depending on business needs, low traffic sites can be easily supplied from a single machine. Linux running Pentium II / III based Intel Server can serve hundreds of unique customers every day. Hardware is one of the basic requirements of e commerce business to start from ideas to end products and beyond.

Responsive Web Design

Mobile devices are an important part of everyday life, especially customers spend more than five hours a day on their smartphones. People want to be able to browse the Internet and access necessary information from their favorite devices without any headaches or second estimates.

Responsive web design automatically makes a mobile store suitable for mobile devices that are used without distortion of the view. A catching web design is one of the basic requirements of e commerce business to start from ideas to end products and beyond.

New promotion

Shoppers are always hunting for a sweet deal According to an Ikkarkar report, while asking about shopping and preferences for shopping, 23% of US Internet users mentioned that they would do a lot to get significant discounts.

Posting new promotions to widgets and web banners across your site helps customers see and share the latest special offers. Other promotional features such as a special offer begins or ends and as a counter-clockwise watch signal of bandwidth, sparking is helpful for customers to work now. With the ability to create unlimited promotion by order, category, shipping method, item etc., with an ecommerce platform, you can effectively target customers at every step of the journey.

Powerful shopping cart

A shopping cart is not only a place for customers to store checkout pending items – it is another important sensitive that can provide additional conversion opportunities. Cross-sells at checkout help customers more accurately with products that may interest them based on their cart items – which can increase purchase overall.

Visibility in the products waiting for the purchase and their costs (including shipping and sales tax) make customers aware and reduce the chances of being abandoned. Baymard said that about 70% of online shopping carts are abandoned.

Easy checkout

Do not let customers abandon their shopping cart in the last minute of a complex or lengthy checkout process. Eliminate friction with a simple checkout that lets customers quickly fill the most needed information.Easy checkout is one of the basic requirements of e commerce business to start from ideas to end products and beyond.

Fields that customers can choose through forms (such as signing up for newsletters); Pre-fill form; A progress bar for multiple steps / pages; And the ability to save credit card information for repeat buyers helps to reduce frustration.

Visible contact information

As soon as you answer a customer’s question, the faster they proceed with the purchase process. By firmly displaying your contact information with your store, it helps customers to know where to start the fast resolution of their queries.

KoMarketing‘s report says that 44% of the website visitors will leave any organization’s website if there is any contact information or phone number. Chat functionality is also an effective tool because customers do not have to switch to new devices or otherwise prevent their browsing experience. And talking to a live person can facilitate the sales conversion. According to various studies, 42% of consumers prefer to use live chat and 77% of online buyers do not buy live chat options.

Social media

Your customers are your best brand champion. According to Marketing Week, 31% of online shoppers are using social media to buy new products. Allow them to promote your organization and promote your products in your social media channels, including social sharing buttons on their page. Make sure the links to your company’s social media accounts are visible so that people can connect with their social networks to you.Attractive, easy-to-navigate web store design

Attractive attraction is equal. A handsome online store supports customers at every step of the purchase process: to see a shopster on a webpage, inspiration to discover the store and its products, eventually attracting them for purchase.

According to Blue Coroner, you have a 10-second impression on an online audience and tell them what their website and organization will be exposed to. If you do not get their attention during that time, they will not often go away and will not return.

Introducing your online store layout for visitors is a valuable way to attract their attention to the right places. For example, organizing your products in logical sections and sub-categories, and ensuring that those categories are very visible, help customers quickly find their products of interest.

Displaying large, high quality product images on home page and personal product pages creates curiosity and temptation. Including images in both the product’s own and use, it helps customers better represent their product use. Helpful in persuading to buy buyers showing the related products. If they are looking for a product that they like, they will be able to see more.

Posting clear calls across your web store is also critical. Do not guess what customers should do – tell them what to do. Have a loyalty program that offers great deals once a customer signs up? A new sale that will soon end? Providing a great discount? Request the customer “Click here to sign up for the intensive loyalty program”; “Click here to see products for sale”; Or “Use this code for this discount.”

For example, look at the two web stores below, how important web design is. RIi offers a clean, aesthetically pleasing design with high quality pictures – and most importantly, you know the company offers immediately. However, the link cars are cartoon images, which are not even related to the company, are confused with it, old and confusing. The divisions of REI are clearly and wise, as well as insights – wherever they are an online audience will expect them. Action calls are also self-explanatory.

With Ling’s cars you need to find the information you need. And, the following line: Do you feel safe to enter your contact and payment information on that site?

Software needed for e-commerce

Different software is available free of charge on the Internet, which can be used to create e-commerce exchanges. There are some examples of Apache Web server, Apache-JSW Servlet Engine, Linux Operating System, MySQL Database, PostgraSec, etc. Most of these open source software are not enough for high traffic sites. Software is one of the basic requirements of e commerce business to start from ideas to end products and beyond.

Technical skills requirements

A system administrator must be able to maintain and upgrade hardware including hard drive, processor and motherboard, which can certainly have a good knowledge of computer hardware. Must have skills to install and compile Apache, MySQL and Java Surlet engines. A developer must have a high level programmer with industry experience and have a clear understanding about how an e-commerce system works. Understanding the information flow from one end of the system to another, and any changes in it are essential. Specific required skills include C, PHP and Java programming skills and knowledge of SQL programming and data architecture

Loading fast page

Online shoppers want convenience and one page takes forever to load, but they will not stop at all. Online shopping experience should be uninterrupted and easy, especially 40% of people will have to leave a website that takes more than three seconds to load. Indeed, a second delay in page feedback may be reduced by 7%.

Product details

Online shopping can be a sign of trust – a shopkeeper can not physically buy them and feel merchandise before the business, as they are like a brick-mortar store. In fact, a study found that 62% of buyers are choosing brick-and-mortar stores online because they want to be able to see, touch and feel the product. Having products detail is one of the basic requirements of e commerce business to start from ideas to end products and beyond.

But shoppers still want to familiarize themselves with what your eCommerce platform offers. Include informative features on high pages such as product pages; Depth product description; Zoom-in and 360 degree rotation capabilities; Ability to see different color products; And product video. By providing as much product information and information as possible, you reduce the scope of expected items and increase the chances of satisfied customers.

Search and filter

Some customers know precisely what they are looking for – so it is important to provide them with a shopping method focused on search and filtering functionality. A search bar or box helps customers quickly identify what they need. According to the marketing chart, 35% of visitors always use the site search box on an ecommerce site.

Other features such as search term autocomplete and search for the most used words support efficient browsing. The ability to filter the products by various attributes also helps narrow down the product to quickly meet a customer’s desired criteria. The search bar or box can also be improved so that the subscriber scrolls the page as it is visible.

Financial framework

Payment methods are a way that the seller can return the products or services for sale. Depending on the banking infrastructure in terms of access sales and position of customers in these services. Banking infrastructure requirements for complete e-commerce transactions should be as follows:

  • Reliable Telecommunication Network
  • Use integrated banking software for back office and front office data processing
  • Credit card system availability for both local and international payments
  • Availability of Foreign Exchange Remittance Mechanism on the Internet
  • Use WAN and Internet for banking operations
  • Availability of electronic fund transfer system
  • Electronic Clearing System Availability
  • Public key based encryption system availability

Legal and policy structure

In a country where local telecommunications services do not allow direct connection to a web site and especially to credit card issuers, it is possible to host a web site that provides any capable financial connections.

In general, legal implications, protection and protection of consumers’ transactions should be implemented to ensure online transactions and interactions. This includes solutions to issues such as transaction security, enforcement of electronic contracts and authentication of individuals and documentation. Development of such capable environments has combined the joint focus of government and private sector: efficient and fair financial system (the use of online payments, electronic currency and liberalization of foreign currency), an efficient, cheap and reliable telecommunications system (long distance market, competitive local exchange carrier And high speed lines), the legal process for applying the contract law , Consumer protection and the protection of intellectual property rights, efficient tax administration, and the rapid, transparent and reliable customs operations.

The following policies, which are often influenced by national policy, should be considered:

  • acquired political risk
  • forecasts of legal environment
  • firmness of economic and monetary policy
  • exposure to foreign direct investment
  • local currency changeability
  • restrictions on capital flows
  • credit card usage
  • credit card processing protocols
  • Credit access
  • Entrepreneur culture
  • Early Restrictions on capital access
  • control and small business
ecommerce basic requirements
ecommerce basic requirements

Take away

We have discussed about the basic requirements of e commerce business to start from ideas to end products and beyond. Shoppers want to see great merchandise of their products, and consume great content, their convenience. Customers will be delighted to provide an uninterrupted shopping experience to know and entertain, not only to buy, but to repeat the repetition (and even their friends encourages you to check your store!). Understanding ecommerce website requirements that help promote visits and transitions are an important part of achieving this goal.

Related: Advantages and Disadvantages of eCommerce in Points to Society

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Ahemed Shamim Ansary

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